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Old 01-27-2019, 02:35 PM   #1
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Default What Is An Ambassador?

I've seen the term ambassador being used in the RV community quite often of recent but can anyone tell me what the title confers?

Are you simply someone given authority to represent / speak about a product or is it a paid / compensated position?
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Old 01-27-2019, 02:58 PM   #2
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Quote:
Originally Posted by ClassB4Me View Post
I've seen the term ambassador being used in the RV community quite often of recent but can anyone tell me what the title confers?

Are you simply someone given authority to represent / speak about a product or it a paid / compensated position?
I don’t know that all are paid/compensated or have the official title of ambassador but some are given vans for their use and some are unofficial ambassadors and some may simply be owners who have a close relationship with the manufacturer.

Two that come to mind besides the Wendland’s...

FitRV, not sure if they have any official relationship of any kind with Winnebago but they are surely the best known ambassadors for the Travato.

We’re the Russos have a van provided by Hymer for their use...
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Old 01-27-2019, 03:10 PM   #3
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Thanks for clarifying because the Wendland’s after turning in their Roadtrek made it seem that getting a company RV to use was part of being a brand ambassador

Or maybe we'll become brand ambassadors for another company.
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Old 01-27-2019, 03:20 PM   #4
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The Fit RV duo most certainly did not get Lance for free. If I remember correctly, Winnebago let them pick a yellow van off Winnebago's lot and then they modified a Travota design slightly to raise the bed high enough for bikes to be stored beneath it.

That was several years ago, so it's possible they have an arrangement/sponsorship now.
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Old 01-27-2019, 05:57 PM   #5
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ClassB4Me- I'm a regular listener to Mike and Jennifers podcast and have been for awhile- not sure what you mean by "made it seem that getting a company RV to use was part of being a brand ambassador" - I have never talked to Mike or Jennifer and have no affiliation with them or Roadtrek - my impression is they are independent reporters/journalists/podcasters just sharing what they learn about traveling in an RV - your post seems to suggest they have turned in their RV but if I'm not mistaken they just upgraded to a new model year Roadtrek - wether they got a good deal or got it for free I have no idea - I think modern social media marketing works really well for the RV industry - I respect FitRV and Mike and Jennifer and appreciate all their hard work and if they get compensated in any way for being "Ambassadors" I think that's a great business model- I understand Mike and Jennifer prefer Roadtrek RV's or they would be cruising around in a different brand, and when I tune into them I understand that. They have been upfront about their independence and their focus on the boondockers and the smaller RV crowd- I enjoy these "ambassadors" delivering me information on the new tech and RV show happenings because I'm a wannabe learning right now.
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Old 01-27-2019, 06:25 PM   #6
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Using “Ambasasors” is a good way to propagate product knowledge but it needs to be disclosed upfront. If is not in open and later discovered it turns into disaster.

Sony Alpha cameras division uses ambassadors in a very open and effective way to promote the product and share the product know-how. It is good marketing strategy as long it is disclosed.
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Old 01-28-2019, 10:06 PM   #7
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Default Ambassadors Mike & Jennifer=Yes

Mike & Jennifer were provided a vehicle:
While they asked us to sign a new agreement two weeks ago, we chose to take the ultimate step in completing our branding change by removing ourselves as Roadtrek's on-the-road ambassadors and returning the latest vehicle they provided.

Partial post:
So, about a year ago, I bought from an Internet domain broker the domain name RVLifestyle.com. It cost me way, way more money than I could afford but slowly we started using that name in our branding. Over several months, we changed our logos, our social media groups and finally, just the other day, the URL of his blog… from Roadtreking.com to RVLifestyle.com. We had planned to complete the process in November 2019 when our sponsorship agreement expired with Roadtrek.

The most recent news reports swirling around Hymer and Roadtrek have allowed us to make a clean break now. In response to the financial downturn Hymer of North America has announced, the company has begun a strict cost-cutting program that changed some of the terms of our old sponsorship agreement. While they asked us to sign a new agreement two weeks ago, we chose to take the ultimate step in completing our branding change by removing ourselves as Roadtrek's on-the-road ambassadors and returning the latest vehicle they provided.

I want to stress that this was all done in good faith, on good terms and that we remain good friends with the wonderful people at Roadtrek. We wish them nothing but the best as they work through the present challenges.
So… now that we are “officially” RVLifestyle and all about the small RV experience and van life, what will we be driving and camping in?

Read full post at this link
https://rvlifestyle.com/announcement...-rv-lifestyle/
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Old 01-28-2019, 10:14 PM   #8
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Pleasure-Way have what they refer to as their "Pleasure-Way Ambassador Crew."

Folks who buy a PW can sigh up to join if they wish - they are given cards and a PAC number.

The idea is that if others are interested in their RV, ask questions and maybe want to look inside, etc., the PA member can give them a card.

Should those people actually wind up buying a PW, they can get a $250 rebate - and the
PAC member gets the same.

Not a bad concept - most of us like to talk about and show our RV's anyway, so what's to lose!
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Old 01-28-2019, 10:15 PM   #9
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Quote:
Originally Posted by Rdean925 View Post
Mike & Jennifer were provided a vehicle:
While they asked us to sign a new agreement two weeks ago, we chose to take the ultimate step in completing our branding change by removing ourselves as Roadtrek's on-the-road ambassadors and returning the latest vehicle they provided.

Partial post:
So, about a year ago, I bought from an Internet domain broker the domain name RVLifestyle.com. It cost me way, way more money than I could afford but slowly we started using that name in our branding. Over several months, we changed our logos, our social media groups and finally, just the other day, the URL of his blog… from Roadtreking.com to RVLifestyle.com. We had planned to complete the process in November 2019 when our sponsorship agreement expired with Roadtrek.

The most recent news reports swirling around Hymer and Roadtrek have allowed us to make a clean break now. In response to the financial downturn Hymer of North America has announced, the company has begun a strict cost-cutting program that changed some of the terms of our old sponsorship agreement. While they asked us to sign a new agreement two weeks ago, we chose to take the ultimate step in completing our branding change by removing ourselves as Roadtrek's on-the-road ambassadors and returning the latest vehicle they provided.

I want to stress that this was all done in good faith, on good terms and that we remain good friends with the wonderful people at Roadtrek. We wish them nothing but the best as they work through the present challenges.
So… now that we are “officially” RVLifestyle and all about the small RV experience and van life, what will we be driving and camping in?

Read full post at this link
https://rvlifestyle.com/announcement...-rv-lifestyle/
Is "Rdean925" associated with or are you Mike and Jennifer? not very clear from this post.
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Old 01-28-2019, 10:20 PM   #10
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Quote:
Originally Posted by B-guy (Was Wingeezer!) View Post
Pleasure-Way have what they refer to as their "Pleasure-Way Ambassador Crew."

Folks who buy a PW can sigh up to join if they wish - they are given cards and a PAC number.

The idea is that if others are interested in their RV, ask questions and maybe want to look inside, etc., the PA member can give them a card.

Should those people actually wind up buying a PW, they can get a $250 rebate - and the
PAC member gets the same.

Not a bad concept - most of us like to talk about and show our RV's anyway, so what's to lose!
This is more of what I expected - nominal compensation. Thanks
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